European mobile games companies generated €7.53 billion in global revenue in 2025. Forecasts indicate this will exceed €8 billion by 2028.
New report commissioned by King finds mobile studios contributed €5.89 billion to the European economy last year. Mobile studios contributed an estimated €5.89 billion in gross value added (GVA) to the European economy in 2025, expected to increase by 4.8% to €6.17 billion by 2028. The figures are from the Mobile Matters report, commissioned by King and developed with Nordicity. Over 1,000 dedicated mobile games companies operate across Europe, supporting 63,340 full-time equivalent jobs. Revenue is concentrated in established hubs, with Finland (€1.4 billion), the UK (€895 million), and Ireland (€868 million) generating the highest revenues in 2025. Mobile games accounted for over half of global games revenue in 2025, totalling €91.25 billion out of €167.26 billion worldwide. In 2025, 61% of people in Europe played games on smartphones or tablets. The average player was 31 years old, and 75% of players were adults.
